On the instructions of Inspector General of Police Punjab, Mushtaq Ahmad Sukhera, to ensure the provision of timely police version, factual information of any occurred incident, establishment of constant liaison with the media and for better media strategy, up-gradation process of DPR branch in CPO is going on and in this regard the first training workshop was held at Central Police Office, Lahore today. All 46 PROs of Punjab Police across the province attended the workshop.
Addl: IGP Operations / Investigation Punjab, Capt. (R) Arif Nawaz, DIG Operations Punjab, Amir Zulfiqar, AIG Operations, Shehzada Sultan and other senior officers of Control Room delivered talk to the participants regarding the media strategy. The PROs were also guided to keep a strong and professional coordination with media to provide actual facts and authentic information to the public through media. This will help in highlighting the dedicated services of the police as well.
DIG Operations told the PROs in detail about the SOP already issued by IGP about the media strategy and its implementation. He also told them that they have to utilize all their professional skills and capability for the positive image building of the department as they are the eyes and ears of the police department in their respective districts. They were also briefed about the maximum utilization of social and digital media. Officers stressed on using latest mediums to promote good work of the police to which will result in public friendly policing.
Later, all PROs also visited the Central Control Room of Punjab Police at CPO.
(Handout No. 169)
Source: Director Public Relations, Punjab Police.
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